What’s the minimum spend at the bar?

What’s the minimum spend at the bar? Hot topics and data analysis on the entire network in the past 10 days

Recently, the discussion about minimum consumption in bars has once again sparked heated discussion on social media. From first-tier cities to second-tier and third-tier cities, the consumption standards of bars vary significantly, and consumers complain about "invisible consumption" endlessly. This article will combine the hot content of the entire Internet in the past 10 days and use structured data to analyze the current situation of minimum consumption in bars.

1. Comparison of minimum consumption in bars in major cities across the country

2. Focus of consumer disputes

1.Hidden consumption trap: Many netizens broke the news that some bars did not clearly indicate the minimum consumption standard and forced a "seat fee" or "service fee" at checkout.

2.gender differential pricing: "Gender marketing" strategies such as women being exempted from low-end purchases and men having to spend a full amount have caused ethical controversy. Related topics have been read more than 12 million times on Weibo.

3.holiday premium: The minimum consumption during New Year's Eve, Valentine's Day and other periods generally rises by 50%-200%, and a certain Hangzhou bar was exposed to have a private room with a low consumption of as much as 8,888 yuan.

3. Industry trends and expert opinions

4. Consumption Suggestions

1.Confirm the rules in advance: Check the latest consumer reviews through platforms such as Dianping. 95% of complaints stem from failure to confirm charging standards in advance.

2.avoid peak hours: The price peaks from 21:00 to 23:00 on weekends, and you can save 30% to 60% if you spend in the middle of the night on weekdays.

3.Take advantage of package deals: Data shows that the actual per capita consumption of customers who choose group buying packages is 42% lower than single-point consumption.

5. Forecast of future trends

With the release of the consultation draft of the Ministry of Culture and Tourism's "Nighttime Consumer Service Standards", the following changes are expected to occur in 2024:

• Low consumption notice will become mandatory (currently only 31% of bars implement the regulations)

• The price gap between bars in second- and third-tier cities has narrowed (the current maximum gap is 7 times)

• Low consumption in subdivided businesses such as craft beer bars and Japanese-style izakaya will drop by 15%-25%

From the above data analysis, it can be seen that the minimum consumption in bars is not only related to individual consumption choices, but also reflects the standardization process of the night-time economy. It is recommended that consumers keep their consumption vouchers and call 12315 to complain and defend their rights if they encounter unreasonable charges.